Spend a lot of time browsing on the internet? Ever wonder which browser is really the most efficient? Read on to find out why you should switch to Safari 5, NOW!

For those who work from home, there’s a way to break the monotony and spice up the daily office life. The solution is called “coworking” – a collaborative work environment where freelancers, entrepreneurs, and independent professionals share a work space. It’s a place for individuals to work alone, together. Coworking spaces often come with desks, [...]

According to Harvard Business Review, there’s a strategy to “sucking up.” This month’s business psychology spotlight examined the success rates of flattery. The conclusion? Firstly, successful flattery takes skill. Secondly, the employee’s perceived sincerity is critical. In other words — if you’re trying to flatter your superiors, do it wisely and with tact. Otherwise, you [...]

Old Spice’s latest marketing campaign spoke to the people. No, really. The Old Spice Man actually spoke to individuals by making custom videos for certain Twitter or Youtube followers. Recipients of these personal videos were unanimously awestruck and flattered, to say the least. Take Kevin Rose, the founder of Digg.com, who tweeted: “HOLY SH*T, best [...]

According to Mashable, more HR departments are using your online profiles in the hiring process. It’s a scary idea, but nonetheless important: social media has begun supplementing resumes. Based on what you post to your social media profiles, employers can get a feel for who you are – your personality, your likes & dislikes, hobbies, etc. [...]

Despite developing wonderful content for our website, so many of us forget one of the finishing touches: organization. A relevant article or blog post may be useless if the intended readers never see it — or if they leave the site before finding what they need. Content organization is key for driving web traffic and [...]

There seem to be an endless number of methods to advertise online, and Google just keeps going. Small business owners now have another very valuable marketing tool to add to the toolbox. One of the latest releases to the online marketing world is Google Tags. Tags will allow small business owners to enhance their listings [...]

We’re living in a time where literally every other day, a new start-up is created to solve a simple solution or improve a business process. There is a vast marketplace of 3rd party apps out there; all aimed at helping small business owners enhance or automate their everyday business functions. Just do a search for [...]

Sometimes the simplest of ideas can spread like wildfire. I came across a great article by Dan Zarrella, who outlined the “8 element of contagious ideas.” One of the most striking principles he mentioned was  “intuitiveness.” To think that a contagious idea should be easy to understand seemed a little counterintuitive. Without all the bells [...]

Sometime within the next month your phone will ring. Chances are, you will pick it up and not be prepared for the conversation you are about to have. On the other end of the phone will be a half-jaded, caffeine fueled sales rep from your local newspaper or Yellowbook. The conversation will most likely sound [...]